What is a Best price percentage?
The Best
Price Percentage refers to the best correlation between
odds (
price) and the percentage likelihood of a
bet winning. For example, if you believe that where there are two possible outcomes for an event and that each outcome has a 50% chance to occur, you want
odds as close to +100 ($
2.00) as possible (if greater, even better).
Sportsbooks compete against each other to induce customers to
bet with them by offering great Best
Price Percentages
over their competition (see
Vigorish).